| Keyword Placement |
| Though not all the search engine spiders are the same, they do tend to look in some similar places for keywords. Therefore the following is an abbreviated checklist that begins the process of better search result placement. |
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| Page Titles |
| Not only do search engines use page title keywords as a point of search relevancy, they also will most often use your page title as the displayed title for your website in search results. Make sure that you have page titles for each page you send to SMART Submit and that your titles accurately reflect the content of your Web pages. |
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| Meta tags and Descriptions |
Meta tags, specifically Meta keywords and Meta descriptions are used by search engines to determine relevancy of keyword searches to the content of your website. Picking keywords that are relevant to your sites’ content and purpose is crucial. Click here for tips on Choosing the Right Keywords
Similar to page titles, search engines use Meta descriptions as a point of search relevancy, and will most often use your Meta description as the displayed description for your website in search results. Because of this, your description should accurately reflect what end-users will find when visiting your website.
Please note that your META data directly affects how your site is eventually ranked by search engines so please take care to properly structure your META tags. Click here for examples of properly formatted Meta data |
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| Page Text |
| Several search engine spiders will crawl over your SMART Submit pages to check for density and frequency of keywords on your submitted pages. It is important that at least some of your more important keywords appear prominently and frequently in the visible text on your Web pages for better search rankings. But be forewarned, any overt spamming techniques employed will actually hurt your website from being indexed. Click this link for more information on what constitutes search engine spamming |
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| ALT Tags |
| Alt tags are the captions added to pictures and images on your website. This does not include text embedded in pictures, images, or video. Search engine spiders will often use Alt tags as another point of relevancy when determining your overall relevancy score and search result ranking for particular keywords. |
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| Malformed Meta Data |
In order to maximize results from using SMART Submit, please review your Meta data found in your website’s HTML code.
Please note that your META data directly affects how your site is eventually ranked by search engines so please take care to properly structure your META tags. |
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| Example of Properly Formatted HTML Meta Data |
<HEAD>
<TITLE>Your Page Title Here</TITLE>
<META name="keywords" content="your keywords here">
<META name="description" content="Your website description here.">
</HEAD>
Please note that your META data directly affects how your site is eventually ranked by search engines so please take care to properly structure your META tags as soon as possible.
Please select from the below for more information on Search Engine Submissions, and to read our general FAQ:
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| Submit your site - let our search engine experts do the rest |
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